​After a four-year hiatus, we are thrilled to announce the return of UNDERCOVER ARTS Magazine! This annual publication, produced by the Southern Arizona Arts & Cultural Alliance (SAACA), is the region’s most comprehensive guide to the creative economy—connecting artists, businesses, and organizations with the audiences and opportunities that help them thrive.

The 2025 edition will launch in June 2025 and will remain in circulation through May 2026, featuring an expanded Statewide distribution and a new searchable online directory. This year’s theme, Arts & Wellness, will explore the powerful intersection of creativity and well-being in partnership with Watermark Communities.
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With enhanced digital outreach, increased statewide circulation, and year-round online visibility, UNDERCOVER ARTS Magazine is your gateway to greater recognition, collaboration, and economic impact.
We invite you to join us--get listed, advertise, and showcase your work in the definitive guide to Arizona’s creative sector.

ABOUT UNDERCOVER ARTS

Since its launch in 2017, UNDERCOVER ARTS Magazine has amplified the voices of makers, creatives, and cultural organizations that define Southern Arizona’s vibrant creative landscape.
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  • The largest Creative Economy Directory in the region, featuring over 1,500+ listings in Southern Arizona.
  • Showcasing visual, performing, literary, and culinary artists, as well as arts nonprofits and creative businesses.
  • Highlighting the economic impact and cultural significance of the arts in our communities.
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The 2025 issue takes UNDERCOVER ARTS to the next level:
  • Statewide Expansion: More distribution points, reaching audiences across Arizona.
  • Online Visibility: A new searchable online directory, boosting artist and business profiles year-round.
  • Digital Impressions: Featured content promoted across SAACA’s social media channels and website.
  • Industry Insights: The 2025 Creative Economy Survey will provide key data on the state of Southern Arizona’s creative industries.

REGISTER FOR YOUR FREE LISTING IN UNDERCOVER ARTS 2025

STANDARD LISTING – FREE

All local artists, makers, and creative businesses can receive a complimentary listing in both print and online digital directory.  The only requisite is to be listed is to have an operating zip code within Pima County, Santa Cruz County, Cochise County, and Yuma County to be included in the 2025-2026 print and online directory. 

*As the magazine and organization expands throughout the State in 2026, the 2026-2027 issue will include all artisan and creative sector listings throughout the State.
DEADLINE TO SUBMIT YOUR LISTING IS MAY 15, 2025
​Individual artists specializing in painting, sculpture, photography, ceramics, digital art, and other visual mediums are invited to register for directory inclusion.
​Solo musicians, bands, ensembles, and music organizations across all genres looking to promote their performances and services are encouraged to register.
​Spaces that host exhibitions, performances, creative events, or offer rental opportunities for artists and cultural gatherings can register to be listed.
​Arts and culture-focused nonprofit organizations, institutions dedicated to community engagement, event and festival producers, a broad approach to diverse educational programs, or creative programming are encouraged to register under this category.
Individual and group performers in theater, circus arts, dance, magic, busking, and interactive arts experiences.
If your group is a 501(c)(3) Nonprofit, please register in the Nonprofit category.
​Writers, poets, authors, publishers, and literary artists promoting storytelling, writing workshops, and literary arts can register to be featured.
​Teaching artists, arts instructors providing arts-based learning, workshops, or creative classes can register for inclusion.
​Chefs, culinary artists, restaurants, local food producers, breweries, distilleries, roasters, and other creative food and drink producers and organizations promoting culinary experiences, food culture, and education are encouraged to register.
Programs and Individuals using art, music, dance, and creative practices for therapy, mindfulness, aging support, and community well-being.
​Businesses that support or operate within the creative industries, such as:
  • Photography and Film Services: Photographers, filmmakers, and videographers specializing in commercial, artistic, and event capture.
  • Design Firms: Graphic, interior, fashion, industrial, and product designers.
  • Artisan and Maker Businesses: Handcrafted goods, jewelry, furniture, ceramics, textiles, and local crafts.
  • Media and Marketing: Creative agencies, content creators, videographers, photographers, social media strategists, and marketing consultants.
  • Cultural Consultants: Professionals offering guidance on cultural planning, arts integration, public art, and community engagement strategies.
  • Creative Retail: Shops and boutiques selling art, artisan goods, fashion, home decor, and creative products.
  • Creative Technology: Businesses in digital media, gaming, virtual/augmented reality, animation, or creative software development.
  • Event and Production Services: Event planners, audio-visual technicians, stage production companies, and logistics coordinators for creative events.
  • Publishing and Print Services: Independent publishers, bookshops, zine makers, printing companies, and literary service providers.
  • Architecture and Urban Design: Firms specializing in creative, sustainable, and culturally sensitive architectural or community design.
  • Creative Consultants: Professionals who offer strategy and business development for artists, nonprofits, or creative entrepreneurs.
  • Music and Sound Production: Recording studios, music producers, sound engineers, and instrument makers.

UPGRADED LISTINGS & PRINT ADS

​​WHY PARTICIPATE?

For Artists & Cultural Organizations:
  • Get Discovered: Be featured in Arizona’s largest arts directory.
  • Increase Visibility: Your listing will appear in both print and online.
  • Network & Collaborate: Connect with fellow creatives, organizations, and potential patrons.
For Businesses & Advertisers:
  • Targeted Audience: Engage with artists, cultural organizations, and arts-supporting patrons.
  • Statewide Reach: Distributed at 50+ major events, visitor centers, arts spaces, hotels, hospitals, and local businesses.
  • Year-Round Digital Exposure: Online directory & digital promotions keep your brand visible beyond print.

​DISTRIBUTION & IMPACT

  • 50+ High-Traffic Locations across Arizona
  • SAACA Signature Events (Culinary Festivals, Arts & Music Events, Craft Festivals, Car Shows, etc.)
  • Hotels, Resorts, Hospitals, Business Partners, Nonprofits, and Galleries
  • Visitor Centers, Shopping Malls, and Public Art Spaces
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Digital & Social Reach:
  • Website Traffic: High engagement through SAACA’s online directory
  • Social Media Impressions: Year-round exposure to SAACA’s vast network
  • Email Marketing: Direct promotions to arts supporters and industry leaders

2025 LISTING OPPORTUNITIES

DIGITAL COPIES

We invite you to interact with each of our three issues, as well as search for local artists, creative and makers with surround you each day.  Over 1,000 visual artists, musicians, design professionals, literary artists, and more listed annually. 
2017 Issue
2018 Issue
2019 Issue
2020 Issue